The Yahoo! team asked Charis Tsevis to create 6 illustrations for their campaign. 3 pairs of images for 3 different sports (diving, gymnastics and running). Charis Tsevis has developed 4 images for running because they wanted to represent celebration and victory too.
Charis Tsevis says: “The Once-In-A-Lifetime moments that happen every four years.” This is how Yahoo! describe the experience of the Olympics in their current advertising campaign. I couldn`t agree more. I remember watching the Olympiads since I was a kid. Moments full of emotions, people who stand higher than all of us, colorful pieces of a united world. I also recall discovering Yahoo! since cyberspace is a great interest of mine. Pages full of excitement, people and groups for all my interests, links to a colorful world. So this is a series of illustrations, created with the wonderful people of Yahoo!, and their advertising campaign for the 2012 Olympic Games.The Illustrations:
The Yahoo! team asked me to create 6 illustrations for their campaign. 3 pairs of images for 3 different sports (diving, gymnastics and running). We have developed 4 images for running because we wanted to represent celebration and victory too.
SCREENSHOT YAHOO | @ CHARIS TSEVIS
THE GYMNAST 2 @ CHARIS TSEVIS
THE GYMNAST 1 @ CHARIS TSEVIS
THE DIVER 2 @ CHARIS TSEVIS
THE DIVER 1 @ CHARIS TSEVIS
THE RUNNER 4 @ CHARIS TSEVIS
THE RUNNER 3
THE RUNNERREAD ALSO: COCA COLA CANS, INSPIRED BY THE SPACE INVADERS GAME / DESIGN BY GRAPHIC DESIGNER ERIN MCGUIRE