Exhibition Stand / Barault Architects
The design of the exhibition stand aimed to communicate the three fundamental values of the client, a global leader in its field. Namely, innovation, breakthrough technologies and sustainability. By deploying three interwinding free-form elements, a product organizing system is consolidated. Their structural role is dual, both as beams and supporting columns. A clear zoning emerges as the different brands and technologies are placed following the axes of the overhanging elements. The fluidity of the elements combined with the hanging banner becomes a point of interest on its own. The grey and white tones dominate the color palette, thus creating the perfect background for the multicolored and branded products to stand out. The vivid blue color as a secondary player, referring to the company logo, attracts the visitor towards the info desk.
Studio Profile
In 1976 Freddy Barault, establishes in Athens the design studio specializing in interior design as well as in exhibition design, a field previously unknown to the Greek market. Since 2001, Louis Barault leads the practice and expands its scope and design skills by including services such as architectural design, urban design and project management. By trespassing the traditional boundaries of architecture and by integrating several disciplines to the design process, such as history, sociology, graphic design etc. we aim and pursue the delivery of projects characterized by progressive design and impeccable construction detailing. The studio constantly expands its design expertise by engaging into works generating from several market sectors. Providing innovative design solutions to every project regardless of scale, budget and context is our primary goal.
Facts & Credits:
Design: Barault Architects
Team: Louis Barault, Anastasia Choli
Date: 2015
Country: Germany
Site: BrauBeviale
Surface: 100 m2
Text provide by the office
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