Goody’s burger house, a greek fast food chain restaurant, redefined its brand identity implementing a new architectural concept, created by the firm Chadios+Associates. The brief Lantavos Projects received stated that the design had to integrate architectural, decorative, and visual elements with direct or indirect references to the so-called international industrial style.
The new proposal for the restaurant abolishes the use of the mezzanine, for various reasons.
One of them is the maximization of the available space on the ground floor of the restaurant, combined with the removal of the large staircase, previously connecting the two levels. On the other hand, it was considered critical that the kitchen area and the counter would maintain their positions in order to keep the cost as low as possible.
In the dining space, the full height herringbone remains as a wooden wall panel, designed in 2009 by the same architects. A red metal frame library is attached to this wall with references from the childish game of connecting dots by numbers, while, at the same time, it attempts a constructivist aesthetic approach. Three wooden tables appear as an extension to the library. On the opposite wall, and in a direct ‘dialogue’ with the library, appears a red star, a visual sign of the new branding, this time in a 3d version, that looks as if it’s coming out of the wall.
The wooden surfaces in the wall and ceiling sections as well as on table tops and benches are made of MDF with pressed ash tree veneer subjected at a slight aging process. These elements add warmth in the atmosphere of the restaurant and create an interesting contrast to the forged cement surfaces and the metallic details. The façade is dominated by the verticality expressed by black mullion windows. A lifted rectangular window reinforces the connection of the inside with the outdoor area.
Facts & Credits:
Architects: Lantavos Projects
Concept & architectural branding: Chadios+Associates
Project team: Maria Lantavos, Vangelis Lantavos
Supervision: Vangelis Lantavos, Dionisis Gonatas
Location: Victoria Square, Athens, Greece
Area: 161.20 m2
Project status: Completed, 05/2015
Photography: Nikos Girinis Photography
Concept & architectural branding: Chadios+Associates
Project team: Maria Lantavos, Vangelis Lantavos
Supervision: Vangelis Lantavos, Dionisis Gonatas
Location: Victoria Square, Athens, Greece
Area: 161.20 m2
Project status: Completed, 05/2015
Photography: Nikos Girinis Photography
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