Zeller & Moye is a design studio based in Mexico City and Berlin formed by Christoph Zeller and Ingrid Moye that works at the intersection of architecture, art, design and innovative technology through an experimental, multidisciplinary and collaborative working culture. Having worked for SANAA and Herzog & de Meuron, Christoph and Ingrid ́s professional experience ranges from the development of concepts and strategies to the design and realisation of projects at all scales. Zeller & Moye is currently realising art and cultural projects in Mexico, Germany, United Kingdom and Kurdistan. Christoph and Ingrid teach at the Architectural Association Visiting Schools in Berlin and Mexico amongst other universities.
 
The first concept store for german fashion brand ODEEH inhabits the terrace floor of BIKINI BERLIN, a modernist icon of 1950’s West-Berlin, offering vistas onto the Memorial church at Breitscheidplatz and the Berlin Zoo. A landscape of movable elements can be arranged in ever-changing configurations allowing for maximum flexibility in the creation of unexpected spacial formations and curated concepts. The modular system of paravents and podests made of raw cement board is complemented by a series of delicate metal objects such as cloth racks, hooks and trays, specially designed for the store. The mirrored insides to the paravents create kaleidoscope-like interiors showing individual products at all facets and allowing customers to eyeball the clothes from multiple angles. The reappearing zigzag lines and the cross patterns of the lights refer loosely to stitching methods in tailoring.
PHOTOGRAPHS: Harry Weber
Archisearch - PHOTOGRAPHS: Harry WeberPHOTOGRAPHS: HARRY WEBER
Archisearch - PHOTOGRAPHS: Harry WeberPHOTOGRAPHS: HARRY WEBER
Archisearch - PHOTOGRAPHS: Harry WeberPHOTOGRAPHS: HARRY WEBER

SOURCE: ZELLER&MOYE

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